Trade Marketing Representative Job at Nile Breweries

Trade Marketing Representative Job

Work Hours: Full-time, 08 hours per day

Salary: Attractive

Job Deadline: 28 February 2026

Number of Jobs: 01

Hiring Entity: Nile Breweries

Nile Breweries

Location: In Uganda

Job Details:

The key purpose of this role is to leverage capital and people resources in order to enhance sustainable growth in sales volume, market share and competitive advantage.

Key Roles and Responsibilities:

Implement the IRVPs programs (in conjunction with brand marketing) that fit, and are appropriate to, agreed channel strategies, including events, refrigeration, draught, merchandising, category management, signage and promotions.
Develop expertise in merchandising, promotions, point of connection (POC), events, category management, BTL, calendar development etc.
Own the system to monitor trade execution standard whilst working with sales team to ensure execution standards are met.
Drive Cold Strategy.
Implement annual BTL plans (Executions and Promotions), complete details behind each activity including budgets, capture in an annual activity plan.
Ensure promotion activities and point of connection materials allocations take place as per plans and need for adhoc responses from time to time.
Review activity and results; and support to communicate changes and initiatives through regular CPF sessions.
Build effective business partnerships with key customers.
Manage 3rd Party BTL agencies and ensure set standards are met at all times.

Key Attributes and Competencies:

Familiar with local market environments
Good interpersonal skills / builds good relationships
Ability to work under pressure
Good verbal and written communication skills
Passionate, self-starter
Good self-management principles
Ability to adapt to and implement change effectively
Numeracy Skills – ability to work with detailed analysis
Practical knowledge of market structures and consumer trends in Uganda
Excellent management & leadership skills
Process and Project management
High attention to detail

Minimum Requirements:

University/Bachelor’s degree, preferably in Business, Marketing, Communication or other relevant discipline
A relevant combination of formal qualifications and additional specialized study; a recognized qualification branding would be considered an asset
A Valid Driver’s License
In depth knowledge of Marketing
Experience in FMCG Industry is an added advantage/preferred
branding and relevant management experience (more than 2 years)

Additional Information: